Overview

First Call is a global Motorola campaign that celebrates the 50 year anniversary of the first cell phone call ever made. I developed and executed a comprehensive content marketing strategy that aligns with the company’s overall marketing goals and objectives. This included assets across Motorola’s global web, social, CRM, and YouTube channels. Through this campaign, I was able to work with former Motorola engineer Martin Cooper, who invented the first cell phone and made the first call. I’m incredibly proud to have been able to work on this campaign that tells the story of one of the most pivotal moments in the history of telecommunications.

Project

Edge Family

Client

Motorola NA

What I Did

Concepting, social media content strategy, photography, 3D rendering, TikTok production, animation, video editing, HTML5/CSS display media.